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The Pros One of the biggest advantages of Olark is the fact that all of the live chat transcripts on the platform are searchable.This makes it easy to pull qualitative data and customer insight you can use to improve your marketing strategy.Of course, each tool has its pros and cons, both for operators and customers, and there’s no “best” option that will work for every site.That’s why in this post, we’ll take a closer look at 15 of the most popular live chat solutions, so you can decide which one’s best for you.It’s clear that live chat can have a significant impact on user experience.But the software you use is a major factor in whether that impact is a positive or negative one.
But if you’ve looked into adding this feature to your site, you’re aware that can be difficult to know which of the dozens of live chat products out there is right for your business.The company offers messaging products, marketing, and customer service all in one platform.They’re also one of the only companies in the industry using , making it arguably the most innovative on this list.It lets you focus your customer service efforts on users who are likely to convert, making the entire process more productive and efficient.The Cons Some customers report that it can be challenging to stay on top of Drift’s regular updates and additions of new features.
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The Verdict For users looking for a basic live chat option, it might not be necessary to go with a robust platform like Intercom.